With the launch of our Slogan, It's In The packaging, I decided to do a post about gift packaging to get you aware of the importance of properly packaged gift items.
At a gathering i was recently at, the speaker asked, "Which has more value, champagne in a water bottle or water in a champagne bottle?"
If you said champagne in a water bottle, you are wrong and you should definitely read-on before you send out your next gift item. :)
So this is why, people would pay more for an item that has better packaging than one that isn't so excellent, the content might be good but people are drawn to the appearance before they taste the content.
And so at Wrapped In It we have clients that choose to purchase less pricey items, but still want the recipient of the gift to appreciate it and feel special, which is not an issue, because not all gift items should be pricey, we give each and every customer a brilliant package to leave a lasting impression on the recipient.
TIPS
- If you are purchasing your gift item from a gift store ensure you ask for it to be wrapped for you(especially if you have no skill in wrapping gifts), gift stores don't usually charge for that, so take advantage of that opportunity.
- If you have no way to wrap a gift and you are on a tight schedule, grab a gift bag and gift tissues(almost every store/supermarket sells them), place tissue in gift bag and place item in the bag, gives a beautiful feel to present especially when tissues are brightly coloured.
...Coming soon DIY gift Packaging Ideas
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